Beijer
Electronics is a multinational company developing and marketing products and
solutions within automation. The company has three separate business areas —
Automation, HMI Products and IDC. The business models are tailored for the
conditions applying in each business area and its market.
Automation market and sell products from world leading suppliers,
among others Mitsubishi Electric. HMI Products and IDC develop and market
operator panels as well as robust products within data communications.
The business model for Automation comprises the group’s entire
program of products, targeting the Nordic and Baltic markets. Automation offers
tailor-made product modification, technical support, servicing and
training.
The HMI Products and IDC business model means that products are
developed entirely autonomously and marketed worldwide. The intention is for
product development to be innovative and remain one step ahead of its
competitors. HMI Products and IDC offer customers user-friendly, functional
products that communicate and transform data into useful information.
